Hey, my name’s Ben

I’m a digital designer & creative living in West Sussex, working at Virgin Holidays.

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Some of my work

Virgin Holidays

Enhancing how our customers choose their dream trip

Take a look at the journey we’ve been on with our customers to understand their behaviours and needs during the ‘consideration cycle’ of booking a holiday.

Join the journey
Virgin Holidays

How to fit an entire holiday and a rep in your pocket

Take a sneak peek
Virgin Holidays

Adopting a new tool and building a design system

Coming soon

See more work
Photo of Ben Duffield
A little about me

The man behind the pixels

So, my name’s Ben. I’m a diverse Designer with over a decade of multi-disciplinary experience in digital creativity. I believe a good brand is defined by the experience of its customers, and my passion is crafting those experiences through minimum viable loveable products.

When I’m not enjoying the smell of a Sharpie or polishing pixels, you can almost guarantee I’ll be dreaming about my next meal. I’m a massive foodie and always the first to suggest a naughty lunch in the office!

I currently work at Virgin Holidays, where I’m responsible for creating on-brand, scalable and accessible design solutions for our digital platforms. I work in an agile environment across our product scrum teams – currently focussing on the pre-booking journeys to enhance the customers holiday consideration experience.

What I do

UX, UI & product

Imagining, creating, and iterating products that solve users’ problems or address specific needs.

& user testing

Putting mock products in customers hands before shipping to validate usability and hypothesis.

Design systems
& libraries

Brining patterns, guides and code together for a single source of truth for creators and developers.

People I’ve worked with